We use cookies to track usage and preferences

Privacy policy

Millions of unsafe cars that do not meet UN Vehicle Safety Regulations continue to be sold in low and middle-income countries, where 90% of the total global road crash deaths occur.

Safer vehicles are urgently needed to help stop 1.25 million people dying and 50 million more being injured each year. The World Health Organization ranks traffic crashes as the 9th leading cause of death worldwide and predict it will rise to 7th place by 2030 without action.

Alongside our members we called on governments and manufacturers to implement the UN vehicle safety regulations to ensure a minimum level of safety in all new cars.



The issue

Global car production is concentrated in the hands of a small number of major manufacturers. Many of these major manufacturers apply dangerous double standards, producing and selling millions of unsafe cars into weakly regulated low and middle income markets, while simultaneously producing much safer cars for countries with high mandatory safety standards. This is despite costing as little as US $200 to install basic safety features such as air bags and strengthened bodywork – these features typically should allow a small car to pass UN Reg. 94 (frontal crash test).

Globally 1.25 million people are dying and 50 million more are being injured each year on the road.


Five of the 10 top-selling cars in Mexico and Brazil were so unsafe that they scored only zero or one star in Latin America car crash test ratings, out of a total of five stars. Car models with the lowest safety ratings dominated rankings for best-selling cars in Latin America.

With our members in Latin America, we worked with Bloomberg Philanthropies, alongside the Global and Latin New Car Assessment Programme (Latin NCAP) to save lives through safer cars. Together we were determined to remove dangerous zero-star cars from the road.

  • We put pressure on governments and manufacturers to save lives by adopting the minimum UN safety standards, requiring manufacturers to stop producing such unsafe cars.
  • We pushed for improved national regulation of car safety standards throughout Latin America and the Caribbean.
Guide to buying a safer car

Buying a new car is a huge investment and there are many things to consider before taking the plunge – from performance and running costs, to looks and reliability. But above all, the most important aspect to consider is safety.

More than 1.25 million people are killed annually on the world’s roads, and 90 percent of road traffic crash deaths occur in low- and middle-income countries. There is a clear link between countries with weak car safety regulations and high death tolls. 

Our Car Safety Guide will provide consumers in affected regions with information to help them buy a safer and more reliable car.




Latest News
08 June 2016

Double Standards in car safety contributes to high death toll on the roads in Latin America

Read More
07 December 2015

US advocates to General Motors: Protect all consumers from unsafe cars

Read More
Campaign Successes
  • In April 2016, the United Nations passed a significant resolution calling on all Member States to implement UN Vehicle Safety Regulations in full, or adopt equivalent national standards.
  • In October 2016, following our campaigning on car safety, Nissan announced that they would cease production of the zero-star rated Tsuru car from May 2017. Manufactured in Mexico, the best-selling Tsuru is commonly used as a taxi.
📣@EU_ENV's María Rincón provided insights into the @EU_Commission's view on driving #sustainable #consumption in… https://t.co/G5CmbHWnrd
Consumers_Int @Consumers_Int
@Zalando_Press's Julien Slijan explained 3 priorities for closing the #sustainabilitygap between attitude and behav… https://t.co/MznnthWt0X
Consumers_Int @Consumers_Int
📢@DeirdreCluneMEP stressed that #change in how #textile products are designed, used & discarded is needed to transi… https://t.co/Zm6U6xg5jK
Consumers_Int @Consumers_Int
💬@Consumers_Int's @JosieParmee highlighted that we need #consumerengagement and "demand-side strategies" to make… https://t.co/b9CkEj4Iiv
Consumers_Int @Consumers_Int
How can we transform the textile industry and achieve #sustainablefashion?👗In the marketplace, sustainable choice m… https://t.co/HCVKQTIib2
Consumers_Int @Consumers_Int
📣@Zalando_Press webinar on #sustainableconsumption in #fashion, we discussed how to close the gap between attitude… https://t.co/7pGVFr5OmI
Consumers_Int @Consumers_Int
RT @Consumers_Int: By changing the way food is produced, processed, traded & consumed, innovation is helping us to build more sustaina… https://t.co/hGJWAvcZoe
@Consumers_Int we look at how we can better protect these users as the risks & stats rise. Find more on our communi… https://t.co/h40mQNuXiX
The share of adults in low- and middle-income countries using digital payments increased from 32% to 44% from 2014… https://t.co/gE8GMSdaY2
📣The 2022 Global Summit, the flagship event of @CGF_The_Forum, took place this week. It tackled the future of the… https://t.co/KHnMmzN1wa
Amid record #inflation & changing #consumer attitudes, @McKinsey releases findings on global consumer sentiment and… https://t.co/OZPiEZrUx1
Find more on our #digitalrights work 👉https://t.co/ezS9EVvRa1
By 2025 there will be an estimated 30 billion connected devices, almost four per person, yet consumer protection ag… https://t.co/ubctsDi8aO
#DigitalTrust. Our global economy is now heavily reliant on #connectivity & #datause. This discussion shared exampl… https://t.co/bCMfP0wkI8
#Dataprivacy. In the US alone, 45% had their personal information compromised by a data breach in the last 5 years.… https://t.co/3J4ojoEvuo
📢This week we’re at #WEF’s Global Technology Governance Retreat in San Francisco, bringing the consumer voice to co… https://t.co/kf0eU9CZn3
It's time⏲️to discuss #sustainableconsumer behaviour in #fashion 👗. Consumers everywhere are showing they do want… https://t.co/pEdsmbKFbX
Consumers_Int @Consumers_Int
💬@WHO Health Talks, we looked at how the consumer voice can play a strong role in developing #foodsafety solutions… https://t.co/hFmDJodH7G
Consumers_Int @Consumers_Int
RT @Consumers_Int: Co-convenors welcome good progress in e-commerce talks, launch capacity-building framework #Ecommerce #MC12https://t.co/s8CmAbWeZ7
Consumers_Int @Consumers_Int
@ausgov commit to regulate #BuyNowPayLater as a credit product➡️https://t.co/dKvKY8MnXS Great to see the efforts… https://t.co/BexPxxTmiF
Consumers_Int @Consumers_Int
📢#Recruiting an Events Specialist to deliver our 2023 Summit, which will unite the #consumerrights movement to figh… https://t.co/GkalI9ua5X
Consumers_Int @Consumers_Int
👩‍💼#Recruiting a Sustainable Consumption Specialist to create a dynamic, powerful and trusted connection between… https://t.co/jtINceb8EA
Consumers_Int @Consumers_Int
🔎Looking for an Events Specialist to deliver our 2023 Summit, which will unite the #consumerrights movement to figh… https://t.co/wlVaQKB7Db
Consumers_Int @Consumers_Int
RT @Consumers_Int: YES! 🙌 After our report criticized Swedish banks' for violating the Paris Agreement, @handelsbanken now announces a… https://t.co/s4GNRKoyAD
Consumers_Int @Consumers_Int
📢 @StockholmPlus50 we discussed how to advance a #digital, #green & #consumer-powered #recovery 👩‍💻🍃 together with… https://t.co/AHxYR96Mk2
Consumers_Int @Consumers_Int
In a @Zalando_Press discussion we focus on the role of #consumerempowerment through better regulation, information… https://t.co/snPcmPquP2
Consumers_Int @Consumers_Int
RT @Consumers_Int: The war in Ukraine has pushed the world towards the worst cost-of-living crisis in a generation. The @UN Global… https://t.co/nb0weHSTtO
Consumers_Int @Consumers_Int
❓How can we make #sustainablefashion choices the mode? 📢We join @Zalando_Press’s discussion to focus on the power… https://t.co/a0mfBaWMp4
Consumers_Int @Consumers_Int
👩‍💼Are you an event expert, team player & savvy project manager? Then join us as an Events Specialist to deliver o… https://t.co/KmtiR7BCzn
Consumers_Int @Consumers_Int
💬 Ms Saree Aongsomwang, Secretary General of our Member, Foundation for Consumers, discussed the #health &… https://t.co/TWi4gvIntx
Consumers_Int @Consumers_Int