Amanda Long, Consumers International Director General said:
“This World Consumer Rights Day is about calling for major global brands to act responsibly. Antibiotic resistance is spreading in every region of the world. Left unchecked, antimicrobial resistance will kill 10 million a year by 2050.
Given the scale of the global public health crisis the world is facing due to antibiotic resistance, making partial commitments is inadequate. KFC’s efforts have been token and McDonald’s and Subway must go much further.
As global brands these fast food chains are in a strong position to set the standard for their industry globally and drive a decrease in agricultural use of antibiotics, faster than legislative change alone."